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Compare internal and external recruitment

You know both routes exist, but a case question wants a choice, and a list of pros and cons does not give one.

On this page
  1. What does each route offer?
  2. How to decide, step by step
  3. Worked example
  4. The mistake to watch for
  5. Check yourself
  6. Where this leads next

Internal recruitment fills a vacancy from the people already working in the business. External recruitment fills it from outside. A case will usually tell you about the vacancy, the budget and the staff, and you must pick a route and explain why.

This lesson follows specifying the role, because you can only compare routes once you know what the job needs. It sits within recruitment and training.

What does each route offer?

PointInternalExternal
Advertising costLow, often a noticeHigher, adverts or an agency
SpeedFaster, the person is already thereSlower, advert, interviews, notice period
Knowledge of the businessHighLow at first
New ideas and skillsFewerMore, a fresh view
Staff moraleCan rise, shows a path upwardCan fall if staff are passed over
Number of candidatesSmallLarge
Side effectCreates another vacancyNone

The table is a list of possibilities. In an exam, each point only counts when the case supports it.

How to decide, step by step

  1. State the vacancy and the urgency. How quickly must it be filled?
  2. Check whether the case names a possible internal candidate and what skills they have.
  3. Check the budget. Compare advertising, interview and training costs.
  4. Look at the needs of the business. Does it need new ideas, or someone who already knows its systems?
  5. Make a judgement with a condition. Say which route suits and what would change your mind.

Worked example

Pasaraya Berkat in Kota Bharu needs a store supervisor. The case says: cashier Zul has worked there for three years and has asked for promotion. An external advert would cost RM600.

Zul needs one day of supervisor training costing RM150 plus RM80 in wages for that day. The shop also says it needs a fresh approach to arranging shelves.

Step 1, cost of internal: RM150 + RM80 = RM230. A new cashier must also be found. Say that costs RM300 to advertise, so the full internal cost is RM230 + RM300 = RM530.

Step 2, cost of external: RM600 for the advert, before the new supervisor’s induction.

Step 3, compare: the gap is RM600 − RM530 = RM70. That is small, so cost alone should not decide the route.

Step 4, use the other case facts. Zul knows the shop and the customers. He has asked for the post, so promoting him may raise morale. The need for a fresh approach to shelves points to an outsider.

Step 5, judgement. Promoting Zul is the better route if the owner values continuity and staff morale. It would be less suitable if the shelf problem is the main concern. The decision depends on which of those matters more to the shop.

The mistake to watch for

A common slip is to claim a route is cheaper without counting everything.

Mistaken answer: “Internal recruitment is cheaper because the business does not need to advertise, so it should choose Zul.”

This ignores the training for Zul and the cashier vacancy left behind. In the case, the saving is only RM70.

The correction is to count the full cost of both routes and then say whether the saving is large enough to matter. Another slip is to answer with “external brings new ideas” as if it were always true. Use it only when the case shows that the business needs new ideas.

Check yourself

Try these without notes, then open each answer.

1. Name one advantage of external recruitment and one disadvantage.

Show answer

Advantage: a wider pool of candidates and new skills or ideas. Disadvantage: higher advertising cost, a slower process, or the new person needing time to learn the business.

2. A workshop promotes its most skilled mechanic to supervisor. Give one possible effect on the other mechanics and one effect on the workshop’s output.

Show answer

Other mechanics may feel more motivated if they see a way up, or may feel upset if they wanted the post. Output could fall for a while because the most skilled mechanic is no longer repairing and the workshop must fill his old post.

3. An advert costs RM500. An internal move costs RM180 for training plus RM260 to fill the vacancy left behind. Which is cheaper, and by how much?

Show answer

Internal: RM180 + RM260 = RM440. External: RM500. Internal is cheaper by RM500 − RM440 = RM60. Whether RM60 is enough to decide depends on the other facts in the case.

Where this leads next

Whichever route is chosen, the new post-holder must be welcomed and, when needed, trained. That is the topic of distinguishing induction from ongoing training. Where a case gives costs, the cash versus profit bridge shows why money paid out early matters to the business even when the benefit comes later.

Some students know the advantages by heart yet still lose marks on the final choice. Our teachers work on that gap in online one-to-one Business tuition.

Questions people ask

What is internal recruitment?

Internal recruitment fills a vacancy with someone who already works for the business, for example by promotion or transfer. The vacancy is usually shown on a notice board or in a staff message. The business already knows the person, and the person already knows the business.

What is external recruitment?

External recruitment fills a vacancy with someone from outside the business. The business advertises, perhaps online, in a newspaper or through an agency, then selects from the applicants. It reaches more people but usually takes longer and costs more to run.

Is internal recruitment always cheaper?

No. It can save advertising cost, but promoting someone leaves another vacancy to fill, and the promoted person may need training. Compare the total cost of both routes and use the numbers in the case before deciding which is cheaper.

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Your next step

If your comparisons stop at a list of advantages, a one-to-one teacher can show you how to finish with a judgement that depends on the facts of the case.

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